The Super Fast Fashion Kimono

Long description

Can you imagine a world where you no longer have to feel guilty about wearing an item of clothing a handful of times?

In the UK we recycle around 80% of paper vs 1% of all textiles. This is largely due to the infrastructure differences within recycling systems.

Imagine a world where you could recycle your clothing in paper and cardboard recycling bins at home. It is estimated that more than 70% of all UK used clothing heads overseas (Greenpeace), causing huge environmental and economic problems for the Global South.

Throwaway fast fashion culture isn’t going anywhere soon. It’s here to stay for a while whether we like it or not. Social and economic factors for many people in the world mean that cheap and accessible fashion is the only reality.

The Super Fast Fashion Kimono offers an alternative to polyester fast fashion (which takes the Earth millions of years to produce) with a non-woven cellulose material that can biodegrade within weeks or enter the UK paper recycling system and be part of a circular economy.

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