Sustainable underwear and clothing essentials for the whole family
Long description
Well Rounded applies the principles of slow fashion and degrowth to produce on demand clothing essentials for the whole family. Our first product category, which is due to come out this spring, is underwear – a true essential:) The innovation of Well Rounded is a 100% European supply chain. We use Suprima Green cotton grown by small farmers in Greece, at the footsteps of Mount Olympus. The fabric and garments are made in a family factory near Porto. We also offer a take-back scheme for all our products, to recycle them back into cotton and reuse in future collections. Well Rounded offers three limited collections per year, as an act of resistance against overproduction. We produce and sell our products only in Europe, limiting the scope of our emissions from transport. Well Rounded remains affordable, operating with lower margins, to ensure that every child and adult who needs undies with no toxic chemicals and made in good working conditions can get them.
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